E.J., our Southeast Inventory czar, wrote to us:
Professor McHenry at the Art Institute of Charleston sent me an e-mail about
wanting to make a class field trip to American Apparel. The classes she
teaches are in the Fashion and Retail Management Department.
After the green light was given a handout was constructed and we were
good to go.
Her Intro to Retail class came by tonight and I taught them all about
American Apparel’s vertical integration and radical company design. They
had knowledge of how other retail companies are run and were very
impressed with everything AA had to offer.
We snapped a quick little class photo and then everyone was excited to
shop around the store, especially after they learned about what goes into
making the garments.
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